Here we are at part 3 of the Writing As An Act of Manifesting for Your Business Series but first, a quick recap đ (If you missed them, you can find Part 1 here and Part 2 here).
Now that we have the foundations in place itâs time to journey into the juicy core of the art of Writing as an Act of Manifesting for Your Business which is a proprietary process called the ALIGN method.Â
I like to say that the language of the Universe is the language of emotions and the ALIGN method is centered on infusing your words with your true emotions using the 1 Healing Breath practice
In this way, your writing will start to acquire a magical, magnetic quality that will prove irresistible to your audience because theyâre not just reading your writing, theyâre feeling it.Â
Deep, genuine emotions are the secret sauce to ALL kinds of great writing whether youâre writing a novel, an article for a magazine, a script, a presentation for work and of course sales and value copy and content for your business
ALIGN — which is an acronym for Activate, Invite, Get connected and Note — draws you into a genuine high vibrational state so you are in complete emotional resonance with the words youâre putting down on the page/screen.
The full ALIGN method is pretty in-depth (and deliciously powerful!) but for our purposes today, Iâll share a shorter, easy-to-digest version đ
First, letâs imagine youâre a productivity coach and youâre offering a program around becoming highly productive without the âhustle.âÂ
Youâve decided itâs time to write a series of sales emails and maybe you have ChatGPT all set up and ready to help. You might be referring to a sales email sequence template that youâre wanting to adapt or maybe youâre planning to kick it old school and write your sales emails from scratch. Whatever you choose, the 5-segment ALIGN process can work for you. So, letâs dive in:
Segment 1 — Activate
This is about activating a positive, uplifting energy which is an incredibly effective elixir for creativity (the happier you feel, the more creative youâll be!). You can choose any energy or emotion that evokes high vibrational feelings such as enthusiasm or inspiration. Today, letâs go ahead and work with 1 Healing Breath of Joy đ
Begin by placing your hands over your heart and bringing your attention to a memory, experience, vision or sensation of joy (I have a short video on 1 Healing Breath of Brilliance as an example and you can substitute Brilliance with joy or any other emotion you like!)
Segment 2 — Listen
This is about listening to your intuition to choose the emotion you want to infuse into your words. In this example weâre looking at writing a sales email sequence for a program about becoming productive minus the stress.Â
So go ahead and ask, âwhat is the emotion that will invite productivity without stress?â If this feels a little too complicated, you can go with something simpler like âHow do I want my audience to feel when theyâre reading these emails?â Then allow yourself to enter a moment of silence from within to listen to the answer that arises from your intuition. This is usually the first answer that comes to you.
Segment 3 — Invite
Now youâre ready to invite the emotion that intuitively came up for you in Segment 2 and weâll return to the 1 Healing Breath practice for this. Simply take 1 Healing Breath of the emotion you received from your intuition and let yourself feel the energy of that emotion rise from within.Â
For instance, if you intuitively heard âeaseâ as the emotion you need to infuse into your words, then take 1 Healing Breath of Ease. Call up a memory, sensation, experience or vision of ease. Now allow ease to wash over you and feel yourself immersed in this beautiful, relaxing emotion.
Segment 4 — Get connected
Most creative blocks arise because we tend to focus on ourselves when we write. âWill people like this?â or âI canât share this, my writing is just awful!â In this segment weâll shift your attention away from yourself and toward your audience so you can bypass internal judgment which is a HUGE block when it comes to writing in creative flow.Â
The quick way to do this is to imagine your ideal client, a friend or someone you know who loves your work and write directly to that ONE person. This allows you to focus your energy and attention to write to someone who is open and receptive to your words (in writing copy for your business this also helps to make your writing conversational, lively and engaging versus stiff, formal and lifeless — yikes!).
Segment 5 — Note
Segments 1 through 4 are about prepping your heart, mind and energy to enter a state of flow and now youâre ready to dive into the task at hand. Put pen to paper or fingers to keyboard, as the case may be, and begin to note down the words that are coming through. If youâre working with an email template, refer to it and begin writing or if youâre working with ChatGPT, begin writing your prompts.Â
Allow yourself to continue working without stopping for at least 30 minutes as you bring your emotional energy to the screen or page, through your writing. The ânot stoppingâ bit is important because we donât want to break our creative flow. Remember: you can always edit and update a page filled with words but you canât edit a blank page! If you feel stuck return to Segment 1 and work through the steps to release energies that block your creative flow.
So thatâs the abbreviated ALIGN method!Â
This process is born from countless hours of writing experience for clients that led to delightful, and downright astonishing manifesting results like (literally) millions in sales, bestselling books, thousands of people in membership sites, communities and more.
And itâs because the ALIGN method can transport ANY writer into powerful congruence with their words so they can attract happy clients and customers to a product, program, service or any other type of offering.
Have fun with this process and feel free to reach out and let me know how it goes!